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70+ Essential Reddit Statistics 2022 You Should Know

In simply over 15 years, Reddit has turn into one of many greatest social content material suppliers, competing with the likes of Fb, Twitter, and YouTube. It has seen a stunning quantity of progress during the last couple of years, which explains Reddit’s reputation amongst customers and buyers.

Listed below are a number of fascinating statistics that you simply may not know in regards to the platform.

Key Reddit Statistics

70+ Important Reddit Statistics 2022

  1. Reddit is the seventh most visited website within the US and the twenty ninth most visited website on this planet.
  2. It’s additionally the eighth most used social media platform within the US.
  3. The newest Reddit statistics say the positioning has over 130,000 lively communities.
  4. Over 303.4 million posts had been shared on Reddit in 2020. That’s double the quantity that was posted in 2018.
  5. Eleven million posts are submitted to Reddit every month.
  6. In 2020, there have been over 2 billion feedback logged on Reddit by web customers (which is a rise of 18.6% from 2019)
  7. Reddit posts acquired a complete of 49.2 billion upvotes in 2020, a 53.8% enhance for the reason that earlier yr.

Reddit Utilization Statistics

Discover out extra in regards to the statistics on the utilization of Reddit.

Reddit Person Demographic Statistics

  1. The vast majority of Reddit customers are male (61%).
  2. 82% of customers have or are within the technique of getting their school levels.
  3. With regards to Reddit demographics, roughly 70% of American customers are white, 12% are Hispanic, and seven% are black.
  4. Individuals between the age of 18 and 29 make up Reddit’s largest person base (64%). The second greatest age group is 30 to 49 (29%).
  5. Youngsters (age 13 and 14) are usually not very lively on Reddit. Solely 4% have visited the platform, which is comparatively low in comparison with Snapchat (70%) and Instagram (65%).
  6. Solely 7% of Reddit customers are over 50.
  7. 1 in 4 folks between the age of 25 and 29 use Reddit actively.
  8. Financially talking, 35% of platform customers make at the very least $75,000 a yr.
  9. 200 twenty-two million customers reside within the US, which makes up 48% of the Reddit neighborhood. Different international locations with giant person bases embrace the UK (7.6%), Canada (7.4%), Australia (3.8%), and Germany (3.3%).
  10. The UK’s person base is rising 48% yr over yr.
  11. The bulk (79%) of Reddit’s person base helps the Democratic get together.

Reddit Visitors Statistics

70+ Important Reddit Statistics 2022

  1. Reddit has over 430 million month-to-month lively customers. That’s a progress of 30.3% in comparison with 2020.
  2. The variety of Reddit every day lively customers has additionally grown 44% from 2020 to 2021. There at the moment are 52 million every day lively customers on the platform.
  3. 52% of all Reddit customers entry the positioning every day. 82% go online weekly, whereas 95% go to at the very least as soon as a month.
  4. With regards to knowledge and privateness, Reddit is taken into account to be the 4th most trusted social platform on the web.
  5. 82% of Gen Z Reddit guests belief firms and merchandise which are reviewed on the positioning.
  6. The common time spent on the platform is 9 minutes and 48 seconds. Nevertheless, German Reddit customers spend over 27 minutes on the platform – greater than every other social community website.
  7. Out of all of the social community platforms, YouTube is Reddit’s largest referral supply. They ship practically 50% of all social media site visitors to the positioning. Twitter sends 17% of site visitors whereas Fb sends 16%.
  8. 48% of Reddit site visitors comes from natural key phrase searches.

Causes Individuals Use Reddit

70+ Important Reddit Statistics 2022

  1. 72% of customers mentioned their primary cause for utilizing Reddit is for leisure functions. The second hottest cause was to get information (42%).
  2. Some folks (8%) mentioned they use Reddit for skilled networking.
  3. 17% of individuals mentioned they use Reddit to comply with content material supplied by particular manufacturers or firms.
  4. 5% of holiday makers use Reddit as a social media channel to remain in contact with pals or household.
  5. Greater than half of Gen Z customers like Reddit for its user-driven method of with the ability to create and share distinctive content material with others.
  6. About 12% of individuals used Reddit to be taught extra details about COVID-19. It’s the 4th most used platform for COVID-19-related information after Fb, Twitter, and YouTube.

Reddit Statistics About Cellular Utilization

  1. The bulk (72%) of customers use the app model of Reddit.
  2. Individuals who go to Reddit on the app spend 3 times as lengthy viewing content material on the platform in comparison with desktop customers.
  3. Though a cellular net model of Reddit was launched in 2010, it wasn’t till 2016 that the corporate developed its personal proprietary app for Android and iOS.
  4. 70% of all Reddit video watches occur on a cellular machine or in a cellular app.
  5. Reddit is the sixth most popular social media app for Android customers when wanting on the every day engagement fee.
  6. The Reddit app was downloaded 6.6 million instances in January 2021. That’s two instances as many downloads because the yr earlier than.
  7. 46% of all app downloads come from US customers.

Reddit Content material Statistics

  1. To succeed in as many viewers as attainable, the most effective days for posting on Reddit are on Saturdays, Sundays, and Mondays.
  2. Customers are most lively on Reddit between 6 am and 9 am EST.
  3. Reddit knowledge says the typical size of a well-performing publish title is between 20 and 80 characters.
  4. Posts which are questions obtain two instances as many feedback and 1,000 extra upvotes in comparison with common posts.
  5. 50% of all content material on Reddit contains at the very least one hyperlink. Typically talking, posts that comprise exterior hyperlinks get, on common, 16,000 extra upvotes than common text-only posts.
  6. With regards to attaching media, posts with movies get 50% extra upvotes than customary posts. Images in a publish can even enhance your upvote rely by 36%.
  7. Over 1.4 billion movies had been watched on Reddit each month in 2018.
  8. In 2018, the Health and Well being class noticed a 43% enhance within the quantity of content material that was posted. To not point out, Reddit customers are 15x instances extra lively locally than every other health or well being web site.
  9. Magnificence, Type, and Meals have additionally seen large progress. From 2018 to 2019, these classes have grown 63%, 52%, and 35%, respectively.
  10. 38% of Reddit customers are desirous about know-how, which is increased than different social media websites like Instagram (33.2%), Youtube (32.6), Twitter (32%), and Fb (31%).
  11. Reddit customers are additionally 98% extra seemingly than different platform customers to spend cash on costly tech gear (at the very least $1,000 during the last six months).

Reddit Income Statistics

70+ Important Reddit Statistics 2022

  1. The corporate primarily makes cash by means of promoting, though they do generate some income with their Reddit Gold membership plans and by promoting Reddit Cash.
  2. As of 2021, Reddit’s valuation was at $10 billion. Nevertheless, in 2019, it was solely price $2.7 billion.
  3. They made $100 million in Q2 2021 simply from advert income which is 3 times as a lot on the identical time in 2020.
  4. Reddit is producing more cash every year. It’s anticipated that they’ll make 92.6% more cash from 2020 to 2021 than they did the earlier yr.
  5. By the top of 2021, it’s forecasted that Reddit will earn 289.9 million from advert income. By 2023, they hope to achieve $1 billion.

Subreddit Statistics

  1. Reddit presently has over 3.1 million subreddits on its website, though solely 138,000 are presently lively with greater than 5 feedback a day.
  2. The preferred subreddit is r/bulletins which has 117.14 million subscribers and sees a mean of 124,000 new subscribers every month.
  3. The second hottest subreddit is /r/humorous with 37.51 million subscribers.
  4. Different subreddits with probably the most subscribers embrace r/AskReddit, r/gaming, r/aww, r/Music, r/pics, r/worldnews, r/science, and r/todayilearned.
  5. On common, Reddit customers add 62,089 new subreddits every month.
  6. From January to September 2021, roughly 558,000 new subreddits had been created.
  7. Subreddits will be faraway from the positioning for a number of causes. The most typical cause is that the subreddit shouldn’t be moderated (77%). Moreover, 8% of subreddits had been taken down as a result of hateful content material, and 5% had been eliminated for harassment.
  8. In 2020, the three most lively communities had been r/coronavirusrecession, r/stimuluscheck, and r/coronavirus. COVID-19 was talked about greater than 502 million instances on the positioning.
  9. The neighborhood with probably the most created subscribers was r/2020policebrutality.
  10. There was additionally an astounding 9972.4% enhance in exercise within the r/blacklivesmatter neighborhood in 2020.

Reddit Enjoyable Info

  1. In 2020, the movie star with probably the most upvotes for his or her r/AMA (ask me something) publish was Sasha Baron Cohen performing as Borat. Invoice Gates had the second most upvotes for his r/AMA.
  2. The publish with probably the most upvotes in 2020 was in r/pics and titled, “I’ve discovered a number of humorous recollections in the course of the lockdown. That is from my 1st tour in 89, backstage in Vegas”.
  3. Tenet and Dune had been probably the most mentioned motion pictures on Reddit in 2020.
  4. Within the UK, the most well-liked soccer groups (primarily based on lively posts) had been Manchester United, Arsenal, and Liverpool. Nevertheless, soccer was solely the third most talked-about sport (Method 1, Cricket, and Rugby Union had been extra fashionable).
  5. Sport of Thrones was probably the most mentioned TV present on Reddit in 2019.
  6. 22.6% of Reddit customers mentioned that visiting the positioning positively influenced their mental health during the pandemic lockdown.
  7. Jack is probably the most talked-about identify within the parenting neighborhood, adopted by Charlotte, Olivia, and Finn.
  8. Reddit has an atheist person base of two.1 million customers. Judaism (21,000 customers) and Hinduism (18,000 customers) have the bottom non secular illustration on the positioning.

Reddit Development Statistics

  1. Reddit has acquired a complete of $1.3 billion of funding funding (over seven completely different rounds) for the reason that firm began in 2005.
  2. The vast majority of funding (73.8%) was acquired in a span of two.5 years, from 2019 to 2021.
  3. Reddit’s largest spherical of funding was in August 2021, when the corporate raised $700 million from Constancy Administration.
  4. There are presently 700 workers working for the corporate, 600 of that are situated within the US. 38.1% of workers work in engineering or IT.
  5. It’s anticipated that there might be nearly 30 million cellular app customers by the top of 2022.

FAQ

Who’s Reddit’s audience?

The vast majority of Reddit customers are Millennials of their 20s and 30s. 25% of customers are above 40, whereas 21% of customers are below 20.

What’s Reddit Gold?

Reddit Gold is the paid membership plan that permits customers to have an ad-free viewing expertise. As well as, gold Reddit account members additionally get entry to a couple different unique options like remark highlighting and a personalised Snoovatar.

Can anybody publish on Reddit?

Sure – Reddit is an open platform that permits anybody to ask questions, search recommendation, or share attention-grabbing ideas. To create or reply to a publish in a subreddit, you’ll first must create an account, which is totally free. You additionally should adhere to subreddit guidelines to keep away from being reported by customers or moderators.

What’s a Reddit mod?

Mods, or moderators, are volunteers that assist with completely different subreddit communities. They’re primarily tasked with eradicating posts or members that violate the subreddit guidelines. You possibly can turn into a Reddit mod by creating your personal neighborhood, requesting an invitation from one other mod, or taking on an unmoderated or inactive subreddit.

What’s the distinction between Reddit and different social media platforms?

Though Reddit is usually in contrast with websites like Fb, YouTube, or Twitter, it’s starkly completely different when it comes to the content material it gives. It’s much less centered round connections and networking and extra about sharing or discussing priceless content material.

Reddit is changing into more and more extra fashionable every year, and it’s anticipated to be much more profitable sooner or later. It is going to be fascinating to see what new and thrilling issues they arrive out with subsequent yr.

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